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Put Your Business in Front of Guests Staying Nearby

BetterSTR TV Advertising places local businesses — cafes, events, tours and activities — on the screensaver of short-term rental TVs across a region, reaching visitors right when they’re deciding what to do. Coming soon.

Real advert examples on a guest’s in-room TV screensaver.

Reach visitors at the moment of decision

Every short-term rental running BetterSTR TV shows a photo-frame screensaver when the room is idle. That screen is prime, uncluttered space in front of exactly the audience local businesses want: visitors with time and money to spend, in your area, deciding how to fill their day. BetterSTR TV Advertising matches your business to guests staying nearby and places your advert on those screens.

Who should advertise

Cafes & restaurants

Be the first place hungry guests see when they turn on the TV.

Events & festivals

Fill seats by reaching visitors already in town for the dates.

Tours & activities

Put your experience in front of guests planning their itinerary.

Attractions & tourism

Reach out-of-town visitors, not locals who already know you.

Why it works

  • Reaches out-of-town visitors with holiday spend, not locals
  • Region-targeted — your advert shows on TVs near your business
  • On the biggest screen in the room, when guests are relaxed and planning
  • Tasteful and occasional — guests mostly see a beautiful photo frame

For hosts & managers

Run BetterSTR TV? On the free plan, occasional local adverts on the screensaver are what keep the product free. On Premium, adverts are off by default — but you’ll soon be able to opt in and earn a share of the ad revenue from adverts shown on your TVs. See BetterSTR TV.

Register your interest

Tell us your business and region and we’ll be in touch as advertising opens up.

Back to BetterSTR TV

Frequently asked questions

Who can advertise on BetterSTR TV?

Local businesses that want to reach visiting guests — cafes and restaurants, events and festivals, tours and activity operators, and attractions. Adverts are region-targeted to TVs near your business.

How are guests targeted?

By region. Your advert is shown on the screensavers of short-term rental TVs in the area you choose, so you reach visitors actually staying nearby rather than a broad, untargeted audience.

Is it intrusive for guests?

No. Adverts are tasteful and occasional — they appear on the idle-screen photo frame, never over live content, and most of the time guests simply see the host’s photo-frame screensaver.

How do hosts earn from it?

Hosts on the free plan get the product free in exchange for occasional adverts. Premium customers see no adverts by default, but will be able to opt in to an ad-revenue share on their own TVs. This is coming soon.

When does BetterSTR TV Advertising launch?

It’s coming soon. Register your interest and we’ll let you know as regions open up.